← All Industries  /  AI Products & Coaching

What We've Built Inside This Space

AI-native companies move fast — and their data infrastructure rarely keeps pace. Features ship before tracking is defined. Models go to production before evaluation pipelines exist. Growth metrics are scattered across five tools with no single source of truth. By the time the questions get harder, the data foundation is already fragile.

Coaching businesses face a different version of the same problem. Client journeys live in CRMs that no one built properly. Revenue attribution is guesswork. Onboarding is manual at every step. The operators are excellent at their craft, but the systems behind the business don't match the ambition in front of it.

We don't consult from a distance. We get into the systems and build the things that need building — data infrastructure for AI-native teams that move fast, and client management systems for coaching businesses that need to scale without adding headcount. Both need the same thing: an operating layer that matches the ambition.

Full-stack product instrumentation — event tracking to model performance monitoring
End-to-end client lifecycle systems designed and automated for coaching operations
31h average returned per week per client through workflow automation
Multi-tool integration pipelines connecting AI tools, CRMs, and reporting stacks

How We Help

From product telemetry to client automation — built for teams that move fast and need their data to keep up.

AI Product Integration & Analytics

  • Event tracking design and implementation for AI-powered products
  • Model performance dashboards and evaluation pipelines
  • User behaviour funnels, activation metrics, and feature adoption
  • A/B testing frameworks and experiment analytics
  • Data quality monitoring for AI training and inference pipelines

Coaching Platform Operations

  • CRM setup and automation (HubSpot, GoHighLevel, Notion)
  • Client onboarding workflows and intake automation
  • Session scheduling, follow-up, and renewal trigger flows
  • Programme delivery tracking and engagement reporting
  • Testimonial, referral, and community engagement systems

Revenue & Growth Infrastructure

  • Revenue dashboards with MRR, churn, and LTV visibility
  • Multi-channel attribution and funnel conversion analytics
  • AI-assisted lead scoring and pipeline management
  • Retention and upsell trigger automation
  • Investor and stakeholder reporting frameworks

Clients & Organisations

Ambitious Impact

Ambitious Impact (AIM)

AIM trains the next generation of effective altruists and impact-driven leaders through intensive programmes. We provide AI (LLM) coaching and AI enablement consulting — helping their team adopt and integrate AI tools across programme delivery and operations.

AI in production. Coaching at scale. The infrastructure has to keep up.

Build With Us →